Digital Travel Marketing
Digital Marketing For The Future
In the 20 years odd that we’ve spent in the digital space, we’ve discovered that when it comes to digital marketing, and travel & tourism marketing in particular, it starts and ends with a website. So, ensuring that your website is easily found by potential customers, and perhaps even more importantly, that it’s easy for them to use, should be a top priority.
An online presence is an expensive investment, to be cost effective, a digital marketing strategy needs to be geared towards maximising direct bookings & building trust. We’ve been helping businesses to prosper online for years, let’s talk about the practical, easily applied ways that we can implement digital marketing strategies to convert visitors into customers.
- Search Engine Optimisation (SEO) – will ensure that the website, once built, is found by potential customers.
- Paid Search – it's an effective way of getting qualified customers to a website or app, but if not done properly it can end up costing a lot of cash for very little results, we will reach exactly the right customer for your product.
- Social Media Marketing – building a strong brand on social media platforms like Facebook, Instagram, Linkedin etc, is absolutely essential.
- Influencer Marketing - trust is a massive issue online, our network of trusted bloggers, influencers and online public relations (PR) specialists can be leveraged to enhance your brand's online reputation.